BALTIMORE, MD - Under Armour today announced the 410 Invitational, a new college basketball tournament featuring four local programs: Loyola University Maryland, Morgan State University, Towson University and the University of Maryland, Baltimore County (UMBC). Built into the 2026-27 collegiate basketball schedule, it is designed to celebrate Baltimore-area hoops and create a differentiated experience for these student-athletes.
Planned as a multi-year event, the 410 Invitational will bring together men's and women's teams from each school in a rotating tournament format, with Towson hosting the championship round this year. The inaugural 2026 tournament will kick off on Thursday, November 12, with the men's games of Loyola at Towson and Morgan State at UMBC. On the women's side, the opening-round matchups will take place on Friday, November 13, with Towson playing at Loyola and Morgan State at UMBC.
More than a tournament, the invitational will create an elevated experience for participating student-athletes and coaches, with programming to take place at Under Armour's global headquarters on the Baltimore Peninsula. Under Armour will also host a media day on Wednesday, October 28, where local media will have the chance to hear from the athletic directors and coaches from each participating school.
"The 410 Invitational is an opportunity to celebrate the basketball culture that lives right here in Baltimore while creating an experience that feels bigger than the game for these student-athletes," said Todd Locklear, Under Armour's Director of Team Sports, College Division. "We are proud to bring together four local programs and help spotlight the energy, talent and pride that define this collegiate community."
2026 410 Invitational Schedule
| Division |
Date |
Start Time |
Matchup |
Location |
| Men's |
Thursday, Nov. 12, 2026 |
7:00 PM |
Loyola at Towson |
Towson |
| Men's |
Thursday, Nov. 12, 2026 |
6:00 PM |
Morgan State at UMBC |
UMBC |
| Women's |
Friday, Nov. 13, 2026 |
11:00 AM |
Towson at Loyola |
Loyola |
| Women's |
Friday, Nov. 13, 2026 |
6:30 PM |
Morgan State at UMBC |
UMBC |
| Men's |
Saturday, Nov. 14, 2026 |
5:00 PM |
Consolation Game |
Towson |
| Men's |
Saturday, Nov. 14, 2026 |
7:30 PM |
Championship Game |
Towson |
| Women's |
Sunday, Nov. 15, 2026 |
1:00 PM |
Consolation Game |
Towson |
| Women's |
Sunday, Nov. 15, 2026 |
3:30 PM |
Championship Game |
Towson |
Tickets for opening-round games will be available through each participating school's website, while Towson Athletics will serve as the ticketing home for the championship and consolation rounds. Tickets for those games are available now at this link.
Fans unable to attend can watch the championship and consolation games live on Monumental Sports Network. Additional details regarding the October media day will be announced in the coming weeks.